Pricing
The changes in pricing are minimal. The image shows all updates, and you can also find detailed pricing listed below in the plan comparison section.
Image: Pricing Changes for New Pipedrive Plans 2025
Top-ups
The original booster packs are no longer available for purchase, and while they will remain functional in the old plans, Pipedrive plans to fully phase them out by the end of 2026.
In their place, brand-new top-ups are now available for both old and new plans. These allow you to increase your plan’s limits without having to upgrade to a higher tier.
If you’re on one of the new plans and a particular top-up is supported, you can purchase it starting from July 2025. These top-ups are also stackable—you can buy up to 10 of the same top-up.
| Top-up |
Increase |
Price / Month |
Price / Year |
Available From Plan |
| Leads and Deals |
+25,000 leads and deals |
100 EUR |
1,000 EUR |
Advanced / Growth |
| API Tokens |
+250,000 API tokens |
100 EUR |
1,000 EUR |
Advanced / Growth |
| Reports |
+50 reports |
50 EUR |
500 EUR |
Advanced / Growth |
| Automations |
+50 automations |
50 EUR |
500 EUR |
Advanced / Growth |
| Team Management |
+10 teams
+10 visibility groups
+10 permission sets |
50 EUR |
500 EUR |
Professional / Premium |
Features
The new plans include all the features of their closest previous counterparts—plus some extras.
Some existing features will now be included in lower-tier plans than before. You’ll find specific details in the breakdown of each plan below. Please note that these changes apply only to the new plans; the old plans will not be updated with these additional features.
In addition, new features are being introduced as part of these updates—for example, Scoring or Data Enrichment within the Pulse environment. Check out their availability and limitations in the plan comparison below
What Does This Mean for Current Pipedrive Users?
For users registered before July 15, nothing will change automatically—you will remain on your current plan unless you actively request a switch to one of the new plans. That said, we highly recommend considering the new options, as they bring significant value thanks to added features and overall improvements.
Please note that the old plans are no longer available for purchase. This means that if you ever want to change your subscription (whether upgrading or downgrading), the switch will only be possible to one of the new plans. Likewise, if your account is suspended (for example, due to an unpaid invoice more than 7 days overdue), reactivation will only be possible under one of the new plans, not your original one.
Plan Comparison
Let’s take a look at the key differences between the old and new plans.
Essential vs. Lite
If you’ve been using the lowest-tier Essential plan, the closest equivalent among the new options is now Lite. Switching to Lite means you won’t lose anything—in fact, you may even gain extra value—without any change to your costs.
For context, we’ve also included a comparison with the next tier up, Growth, so you can see what it adds beyond the entry-level plans. The most commonly used features here are full email integration within Pipedrive and the ability to automate a large part of daily work.
|
|
Essential
(old plan)
|
Lite
(new plan)
|
Growth
(higher plan)
|
|
Features
|
|
|
|
|
All Essential plan features
(full list here)
|
✅
|
✅
|
✅
|
|
Mobile calls from web
|
❌
|
✅
|
✅
|
|
Deal card customization
|
❌
|
✅
|
✅
|
|
Enforced two-factor authentication
|
❌
|
✅
|
✅
|
|
Full email integration
|
❌
|
❌
|
✅
|
|
Automations
|
❌
|
❌
|
✅
|
|
Sequences
|
❌
|
❌
|
✅
|
|
Contact timeline
|
❌
|
❌
|
✅
|
|
Forecast view
|
❌
|
❌
|
✅
|
|
Forecast reports
|
❌
|
❌
|
✅
|
|
Limits
|
|
|
|
|
Unarchived leads and deals
|
1,000
|
2,000
|
5,000
|
|
Custom fields
|
30
|
30
|
100
|
|
API tokens
|
30,000 per seat
|
30,000 per seat
|
60,000 per seat
|
|
Reports
|
15
|
15
|
50
|
|
Automations
|
not available
|
not available
|
50 per company
|
|
Sequences
|
not available
|
not available
|
5
|
|
Top-ups
(add-ons)
|
|
|
|
|
Leads and deals
|
❌
|
❌
|
✅
|
|
API tokens
|
❌
|
❌
|
✅
|
|
Reports
|
❌
|
❌
|
✅
|
|
Automations
|
❌
|
❌
|
✅
|
|
Monthly price per seat
|
|
|
|
|
Monthly billing
|
24 EUR
|
24 EUR
|
49 EUR
|
|
Annual billing
|
14 EUR
|
14 EUR
|
39 EUR
|
👉 If you’re interested in switching to a new plan or want to learn more, don’t hesitate to contact us—we’ll be happy to help you with the transition.
Advanced vs. Growth
If you’ve been using the Advanced plan, the closest equivalent among the new options is now Growth. Switching to Growth means you won’t lose any features—in fact, you may even gain more—without any change in cost.
For comparison, we’ve also included the next tier up, Premium, so you can see what it offers beyond the lower-tier plans. Premium is especially valuable for its complete end-to-end sales tools, which streamline the presales phase with lead capture, nurturing, and automatic assignment, while also providing contract management, e-signatures, and project management capabilities. In addition, users appreciate its advanced functionality across all features, as well as access to tools like deal scoring and data enrichment.
|
|
Advanced
(old plan)
|
Growth
(new plan)
|
Premium
(higher plan)
|
|
Features
|
|
|
|
|
All Advanced plan features
(full list here)
|
✅
|
✅
|
✅
|
|
Full email sync
|
✅
|
✅
|
✅
|
|
Scheduling for meetings, emails, and video calls
|
✅
|
✅
|
✅
|
|
Automation builder and sequences
|
❌
|
✅
|
✅
|
|
Subscriptions and revenue forecasting
|
❌
|
✅
|
✅
|
|
Contact timeline
|
❌
|
✅
|
✅
|
|
Forecast view
|
❌
|
✅
|
✅
|
|
Forecast reports
|
❌
|
✅
|
✅
|
|
AI-powered email
|
❌
|
❌
|
✅
|
|
Advanced team management
|
❌
|
❌
|
✅
|
|
Advanced field customization
|
❌
|
❌
|
✅
|
|
Complete end-to-end sales tools
|
❌
|
❌
|
✅
|
|
Data enrichment
|
❌
|
❌
|
✅
|
| Scoring |
❌
|
❌
|
✅
|
|
Limity
|
|
|
|
|
Unarchived leads and deals
|
3,000
|
5,000
|
15,000
|
|
Custom fields
|
100
|
100
|
100
|
|
API tokens
|
60,000 per seat
|
60,000 per seat
|
150,000 per seat
|
|
Reports
|
30
|
50
|
250
|
|
Automation
|
50 per company
|
50 per company
|
150 per company
|
|
Sequences
|
not available
|
5
|
10
|
|
Top-ups
(add-ons)
|
|
|
|
|
Leads and deals
|
✅
|
✅
|
✅
|
|
API tokens
|
✅
|
✅
|
✅
|
|
Reports
|
❌
|
✅
|
✅
|
|
Automations
|
❌
|
✅
|
✅
|
|
Team management
|
❌
|
❌
|
✅
|
|
Monthly price per seat
|
|
|
|
|
Monthly billing
|
49 EUR
|
49 EUR
|
79 EUR
|
|
Annual billing
|
39 EUR
|
39 EUR
|
49 EUR
|
👉 If you’re interested in switching to a new plan or want to learn more, don’t hesitate to contact us—we’ll be happy to help you with the transition.
Professional vs. Premium
If you’ve been using the Professional plan, the closest equivalent among the new options is now Premium—which also includes all the features of the old Power plan that previously sat above Professional. Switching to Premium means you won’t lose anything; in fact, you’ll gain a lot more. And if you choose annual billing, your costs won’t increase, even though you’ll benefit from a significant boost in functionality.
|
💡 Our tip for everyone using the Professional plan with annual billing:
If you switch to Premium and continue with annual billing, you’ll save 18 EUR per seat per month compared to your current costs—while gaining a wealth of additional features.
|
For comparison, we’ve also included the next tier up—Ultimate—so you can see what it offers beyond the lower plans. Its biggest advantage is that it unlocks absolutely everything Pipedrive CRM has to offer—there’s simply nothing above it.
|
|
Professional
(old plan)
|
Premium
(new plan)
|
Ultimate
(higher plan)
|
|
Features
|
|
|
|
|
All Professional plan features
(full list here)
|
✅
|
✅
|
✅
|
|
AI-powered email
|
✅
|
✅
|
✅
|
|
Advanced team management
|
✅
|
✅
|
✅
|
|
Advanced field customization
|
✅
|
✅
|
✅
|
| Complete end-to-end sales tools |
❌
|
✅
|
✅
|
|
Data enrichment
|
❌
|
✅
|
✅
|
| Scoring |
❌
|
✅
|
✅
|
|
LeadBooster
|
❌
|
✅
|
✅
|
|
Advanced security
|
❌
|
❌
|
✅
|
|
Sandbox account for testing
|
❌
|
❌
|
✅
|
|
Full Pipedrive access
|
❌
|
❌
|
✅
|
|
Limits
|
|
|
|
|
Unarchived leads and deals
|
10,000
|
15,000
|
20,000
|
|
Custom fields
|
100
|
100
|
500
|
|
Custom permission sets
|
2
|
15
|
25
|
|
API tokens
|
90,000 per seat
|
150,000 per seat
|
210,000 per seat
|
|
Reports
|
150
|
250
|
unlimited
|
|
Automations
|
100 per company
|
150 per company
|
250 per company
|
|
Sequences
|
5
|
10
|
20
|
|
Data enrichment
|
not aavailable
|
100 per organization
|
500 per organization and person
|
|
Scoring
|
not aavailable
|
5 scores
|
10 scores
|
|
Top-ups
(add-ons)
|
|
|
|
|
Leads and deals
|
✅
|
✅
|
✅
|
|
API tokens
|
✅
|
✅
|
✅
|
|
Reports
|
❌
|
✅
|
✅
|
|
Automations
|
❌
|
✅
|
✅
|
|
Team management
|
❌
|
✅
|
✅
|
|
Monthly price per seat
|
|
|
|
|
Monthly billing
|
69 EUR
|
79 EUR
|
99 EUR
|
|
Annual billing
|
49 EUR
|
49 EUR
|
79 EUR
|
👉 If you’re interested in switching to a new plan or want to learn more, don’t hesitate to contact us—we’ll be happy to help you with the transition.
Power vs. Premium
For comparison, we’ve also included the next tier up—Ultimate—so you can see what it offers beyond the lower plans. Its biggest advantage is that it unlocks absolutely everything Pipedrive CRM has to offer—there’s simply nothing above it.
|
|
Power
(old plan)
|
Premium
(new plan)
|
Ultimate
(higher plan)
|
|
Features
|
|
|
|
|
All Power plan features
(full list here)
|
✅
|
✅
|
✅
|
|
Data enrichment
|
✅
|
✅
|
✅
|
|
Scoring
|
✅
|
✅
|
✅
|
|
LeadBooster
|
❌
|
✅
|
✅
|
|
Advanced security
|
❌
|
❌
|
✅
|
|
Sandbox account for testing
|
❌
|
❌
|
✅
|
|
Full Pipedrive access
|
❌
|
❌
|
✅
|
|
Limits
|
|
|
|
|
Unarchived leads and deals
|
15,000
|
15,000
|
20,000
|
|
Custom fields
|
300
|
300
|
500
|
|
Custom permission sets
|
10
|
15
|
25
|
|
API tokens
|
150,000 per seat
|
150,000 per seat
|
210,000 per seat
|
|
Reports
|
250
|
250
|
unlimited
|
|
Automations
|
150 per company
|
150 per company
|
250 per company
|
|
Sequences
|
10
|
10
|
20
|
|
Data enrichment
|
50 per organization
|
100 per organization
|
500 per organization and person
|
|
Scoring
|
5 scores
|
5 scores
|
10 scores
|
|
Top-ups
(add-ons)
|
|
|
|
|
Leads and deals
|
✅
|
✅
|
✅
|
|
API tokens
|
✅
|
✅
|
✅
|
|
Reports
|
❌
|
✅
|
✅
|
|
Automations
|
❌
|
✅
|
✅
|
|
Team management
|
❌
|
✅
|
✅
|
|
Monthly price per seat
|
|
|
|
|
Monthly billing
|
79 EUR
|
79 EUR
|
99 EUR
|
|
Annual billing
|
64 EUR
|
49 EUR
|
79 EUR
|
👉 If you’re interested in switching to a new plan or want to learn more, don’t hesitate to contact us—we’ll be happy to help you with the transition.
Enterprise vs. Ultimate
If you’ve been using the Enterprise plan, the closest equivalent among the new options is now Ultimate, though it comes with an entirely new (and better!) pricing model. By switching to the Ultimate plan, you can gain many advantages—and even at a lower cost.
For comparison, we’ve also included the next tier up, Dáváme Ultimate, so you can see what it offers beyond the lower plans—namely, priority support from the Dáváme team.
|
|
Enterprise
(old plan)
|
Ultimate
(new plan)
|
Dáváme Ultimate
(higher plan)
|
|
Funkce
|
|
|
|
|
All Enterprise plan features
(full list here)
|
✅
|
✅
|
✅
|
|
Advanced security
|
✅
|
✅
|
✅
|
|
Sandbox account for testing
|
✅
|
✅
|
✅
|
|
Data enrichment (companies & people)
|
✅
|
✅
|
✅
|
| Scoring |
✅
|
✅
|
✅
|
|
Full Pipedrive access
|
❌
|
✅
|
✅
|
|
LeadBooster
|
❌
|
✅
|
✅
|
|
Priority support from Dáváme
|
❌
|
❌
|
✅
|
|
Limits
|
|
|
|
|
Unarchived leads and deals
|
20,000
|
20,000
|
20,000
|
|
Custom fields
|
unlimited
|
500
|
500
|
|
Custom permission sets
|
unlimited
|
25
|
25
|
|
API tokens
|
210,000 per seat
|
210,000 per seat
|
210,000 per seat
|
|
Reports
|
unlimited
|
unlimited
|
unlimited
|
|
Automations
|
250 per company
|
250 per company
|
250 per company
|
|
Sequences
|
20
|
20
|
20
|
|
Data enrichment
|
500 per organization and person
|
500 per organization and person
|
500 per organization and person
|
| Scoring |
10 scores
|
10 scores
|
10 scores
|
|
Top-ups
(add-ons)
|
|
|
|
|
Leads and deals
|
✅
|
✅
|
✅
|
|
API tokens
|
✅
|
✅
|
✅
|
|
Reports
|
❌
|
✅
|
✅
|
|
Automations
|
❌
|
✅
|
✅
|
|
Team management
|
❌
|
✅
|
✅
|
|
Monthly price per seat
|
|
|
|
|
Monthly billing
|
129 EUR
|
99 EUR
|
179 EUR
|
|
Annual billing
|
99 EUR
|
79 EUR
|
159 EUR
|
👉 If you’re interested in switching to a new plan or want to learn more, don’t hesitate to contact us—we’ll be happy to help you with the transition.
Ultimate vs. Dáváme Ultimate
Here you’ll find a comparison of the two highest plans. Simply put—the plans are identical in terms of Pipedrive features, capabilities, and limits, but Dáváme Ultimate comes with the added benefit of priority support from Dáváme, available 24/7.
|
|
Ultimate
(new plan)
|
Dáváme Ultimate
(higher plan)
|
|
Funkce
|
|
|
|
All Enterprise plan features
(full list here)
|
✅
|
✅
|
|
Advanced security
|
✅
|
✅
|
|
Sandbox account for testing
|
✅
|
✅
|
|
Data enrichment (companies & people)
|
✅
|
✅
|
| Scoring |
✅
|
✅
|
|
Full Pipedrive access
|
✅
|
✅
|
|
LeadBooster
|
✅
|
✅
|
|
Priority support from Dáváme
|
❌
|
✅
|
|
Limits
|
|
|
|
Unarchived leads and deals
|
20,000
|
20,000
|
|
Custom fields
|
500
|
500
|
|
Custom permission sets
|
25
|
25
|
|
API tokens
|
210,000 per seat
|
210,000 per seat
|
|
Reports
|
unlimited
|
unlimited
|
|
Automations
|
250 per company
|
250 per company
|
|
Sequences
|
20
|
20
|
|
Data enrichment
|
500 per organization and person
|
500 per organization and person
|
|
Scoring
|
10 scores
|
10 scores
|
|
Top-upy
(k dokoupení)
|
|
|
|
Leady a dealy
|
✅
|
✅
|
|
API tokeny
|
✅
|
✅
|
|
Reporty
|
✅
|
✅
|
|
Automatizace
|
✅
|
✅
|
|
Management týmů
|
✅
|
✅
|
|
Měsíční cena za seat
|
|
|
|
Měsíční fakturace
|
99 EUR
|
179 EUR
|
|
Roční fakturace
|
79 EUR
|
159 EUR
|
If you’re interested in switching to any of the new plans, don’t hesitate to contact us—we’ll be more than happy to help you with the transition and recommend the best solution for you.
